Project 1
Email design for B2C and B2B Marketing Campaigns
Overview
I contributed on email design for B2C and B2B brands. Worked with marketing teams to bring their promotion goals to life through email creative and aligned with email developer to design within code restraints. Absorbed overflow of email coding projects from staff developer.
| Company | Grubhub, Seamless |
|---|---|
| Collaborators | Designers, Senior Art Director, Creative Director, Marketing members |
| Tools | Photoshop, Illustrator |
Project 2
A-frame sign for a restaurant to draw attention to foot traffic
Overview
I created an a-frame sign for The Porch restaurant's happy hour event to be placed outside the door. The venue's brand was a blend of surrealism and retro graphics. They were looking for fun and quirky with a retro flair.
| Company | CLYint |
|---|---|
| Tools | Photoshop |
24x36 A-frame sign
A-frame mockup
Project 3
Social media carousel and email design for new feature
Overview
I created promotional carousel for Facebook, promoting Seamless new feature, Rapid Pickup, along with a matching email template. The design illustrated step-by-step instructions on how to use the feature on the app. I designed a sequence of screens that told a story related to each other in style.
| Company | Seamless |
|---|---|
| Collaborators | Senior Art Director, Creative Director, Marketing members |
| Tools | Photoshop, Illustrator |
Social media carousel for Facebook
Promo email
Project 4
Banner design and resize using brand assets
Overview
I created promotional banners using existing brand assets and resized to meet the requirements of 1080x1920, 2720x480 and 600x225.
| Company | Revolution Dispensary |
|---|---|
| Tools | Photoshop |
Web banners in three sizes
Project 5
Book insert promotion partnership
Overview
Grubhub partnered with Barnes and Nobile for a collaborative promotion. I designed a 5x7 book insert that was to be placed inside new books at Barnes and Noble checkout. A playful concept was designed using a book theme that tied in with the rye bread in the sandwich image.
| Company | Grubhub |
|---|---|
| Collaborators | Designers, Senior Art Director, Creative Director, Marketing members |
| Tools | Photoshop, Illustrator |
Front of book insert
Back of book insert
Project 6
OOH and Production Design Deliverables
Overview
Grubhub utilized many spaces for promotional use, both inside and outside, large and small. I participated creative brainstorm sessions, collaborated on designs for deliverables.
| Company | Grubhub |
|---|---|
| Collaborators | Designers, Senior Art Director, Creative Director, Marketing members |
| Tools | Photoshop, Illustrator |
Promotional door sign
OOH building panels
San Francisco Montgomery Tunnel wrap
Project 7
Logo workings for a brand partnership
Overview
Grubhub partnered with Restaurant Week to create promotiona deliverables across all formats. I designed custom logo and token stamp ideas using the exising Grubhub brand for the Los Angeles location. The logo was to be used on all promotional material, including landing pages and emails.
| Company | Grubhub |
|---|---|
| Collaborators | Designers, Sr Art Director, Creative Director |
| Tools | Illustrator |
Project 8
Drone packaging idea for promotional giveaway
Overview
Seamless developed a marketing campaign that gave it's customers a chance to win a drone. I designed the packaging that included exploring the idea of making a 2d graphic of the drone as a design element and making it into a pattern. The Seamless brand yellow was used as the primary color to contrast the red of the box.
| Company | Seamless |
|---|---|
| Collaborators | Sr Art Director, Creative Director |
| Tools | Photoshop, Illustrator, InDesign |
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